The innovative cardio devices from the well-known fitness equipment manufacturer will in future be placed in the martial arts segment in the DACH region via CONTACT License GmbH in order to offer the licensees of CONTACT License GmbH attractive advantages.
Frechen, December 2023:
Especially in martial arts, targeted endurance training is necessary to meet the all-round demands of this sport. The extensive MATRIX portfolio of innovative cardio equipment creates the best possible conditions for this. The partnership between MATRIX and CONTACT Lizenz GmbH is based on the conviction that the martial arts sector can benefit from combining the resources, expertise, and experience of both companies.
CONTACT Lizenz GmbH brings deep industry knowledge and a proven track record in the martial arts and fitness sector to this partnership. With many years of experience, the company has consistently sought forward-looking solutions to differentiate itself in the market. Managing Director of CONTACT Lizenz GmbH, Andreas Pleuß knows from many years of experience that the symbiosis of martial arts and fitness offerings in a gym holds enormous customer potential.
“The collaboration will build on the companies’ respective strengths and areas of expertise and create synergies to offer high-quality products and services that meet customer needs,” explains Ulfert Böhme!